Meet Highstreet, the world’s first commerce-centered metaverse

Flora Fang
Highstreet
Published in
3 min readAug 17, 2021

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By bringing the crypto community into the metaverse, Highstreet is crafting a brand-new entertainment and retail experience.

Highstreet Metaverse

The metaverse is here. Its accessibility in gaming, entertainment, crypto, and other scenarios is a major attraction for users who want to connect with people with the same passions. This is more than a new experience shaped by everyone who participates in the metaverse — it’s also a new form of imaginative expression.

Highstreet channels this creativity and merges it with the crypto community’s conviction in physical interactions increasingly overlapping with virtual space. Our identity is already half-digital and half-physical, so the way we interact with the objects we own should mirror that assertion. That’s why Highstreet is building a platform at the heart of hybrid IRL-virtual experiences for you to be at the forefront of this innovative evolution.

Highstreet Teaser Trailer

We’re taking “new retail” to new frontiers

Highstreet is the world’s first commerce-centered metaverse. Our marketplace is accessible through web browsers, making it easy to spend time with a community that is involved in the same hobbies and interests. There will even be opportunities to mingle with celebrities who will release their signature products on Highstreet.

For those with access to native VR, Highstreet’s metaverse is an environment where you can tap into the only thing that’s missing in crypto — face to face interactions. Highstreet will be home to a unique crypto lounge where users can buy and sell cryptocurrencies in a VR environment. Meet up with potential buyers or sellers in Highstreet’s Cyberbar to discuss terms of your deal and shake on it to complete your transactions.

Highstreet has high-powered backing. Previously known as LumiereVR, Highstreet brings five years of experience in VR development to the metaverse. We have high-profile investors like HTC. A series of big names in the music and contemporary arts industries are already onboard as drop partners and ready to shape a phygital world for our users.

Cyberbar Alpha

Let’s get Phygital

Every item sold on Highstreet is presented to the buyer in digital and physical formats, connected by a product token. Let’s say you bought a pair of limited-edition Air Jordans. Aside from being able to wear them in real life whenever you want, you can also add them to your avatar’s wardrobe in the metaverse.

won-chain by your collection is unique to Highstreet, which has built-in mechanisms to ensure every transaction benefits both buyer and seller.

Bonding curves keep merchandise moving

Most digital assets and collectibles do not stay relevant over time. Many become illiquid, which means they can’t be traded or sold. Highstreet overcomes this problem by selling products on bonding curves, guaranteeing liquidity for all buyers while automating price discovery for sellers.

On Highstreet, prices adjust automatically to ensure fairness for both seller and buyer. Our bonding curve ensures there is always a counterparty for all transactions, 24/7.

The future is DAO

Today, Highstreet makes sure that only verified, trustworthy vendors are part of our marketplace. Our authentication process prevents scammers from joining the platform and ensures the legitimacy of every item that is in our marketplace.

Highstreet’s future is defined by automation. Our bonding curve automatically raises and drops prices based on thousands of case studies. Listings on Highstreet’s marketplace will be permissionless. This will be made possible by staking the HIGH token, and Highstreet is always prepared to buy or sell HIGH at the price point defined by the curve, making it easy for anyone to join Highstreet’s community.

Highstreet isn’t just about creating new experiences. It’s also about shaping new possibilities by merging subcultures at the intersection of crypto and the metaverse, altogether forming novel ways of expression and commerce.

To stay up to date with upcoming events, follow Highstreet on social media:

Website: https://www.highstreet.market
Medium: https://medium.com/highstreet-market
Twitter: https://twitter.com/highstreetworld
Telegram: https://t.me/highstreetworld
Discord: https://discord.com/invite/439FhsrMu2
Media Contact for brands: merchants@highstreet.market
General inquiries: info@highstreet.market

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