We Won An Award!
Published in
1 min readDec 13, 2016
Agencies and their overlords love awards. Just follow any ad agency twitter account and you’ll see the humble brags all over.
You know what the overlords love more? Revenue.
It’s rare that advertising awards lead to revenue and I’ll challenge you to find any relation of awards to revenue.
But go ahead, keep patting your collective backs into obscurity.