Gather Day #07: A Journey Through 2023 and Vision for 2024
As 2023 draws to a close, holoride reflects on a year marked by resilience and innovation. Despite facing a challenging market, the focus on critical growth areas has solidified the foundation for a more robust and future-ready company. The Gather Day event served as a platform to share these updates and outline the vision for 2024, emphasizing community engagement and future strategies.
Looking back to an eventful year 2023
This year had some exciting highlights for holoride. Beginning with CES in January 2023, holoride launched the retrofit solution, a little device that enables any car, regardless of model, make, or year, to experience holoride.
Another major event was IAA MOBILITY, one of the biggest tradeshows, focusing on the future of mobility. holoride had the opportunity to connect with players from different industries and showcase the product to existing and future partners. In addition, more than 800 visitors experienced holoride over 6 days.
During IAA MOBILITY another experience was published: holoride cinema. With the video-on-demand service, people can rent or buy the latest movies or TV shows and enjoy them on the ride, on probably the largest screen you can get in the car, all with reduced motion sickness. a cinematic video-on-demand service. We’re in a motion-synchronized environment on a massive virtual screen.
Core Product and Expansion
holoride’s commitment to enhancing the transit experience took a significant leap with the integration of the RIDE token, aiming to revolutionize in-car entertainment. The journey began in German-speaking regions with the car manufacturer Audi and technology partner HTC. This year was about learning and iterating based on feedback from our pioneer customers. Looking ahead, 2024 promises expansion into new territories, including more European markets and Asia. The focus isn’t just on expanding geographically but also on diversifying the devices and car models supporting holoride’s innovative solutions.
Token Utility and Technological Advancements
The upcoming year is pivotal for holoride, with plans to integrate core product offerings with enhanced token utility, as indicated in the litepaper and through the recent launch of an Ethereum bridge. This move not only expands RIDE’s reach but also deepens its functionality within the ecosystem. The commitment extends to developing governance features that involve the community more substantively, ensuring every member’s voice contributes to the ecosystem’s growth.
Content Diversity and Strategic Partnerships
Content diversity remains a central theme, with a variety of games, educational content, and kid-friendly options enriching the platform. Exciting new pitches for future content promise a broader variety of experiences.
Partnerships continue to play a crucial role, with collaborations like those with QoWatt and female race driver Laura exemplifying holoride’s commitment to inclusivity and community engagement.
Ethereum Bridge
holoride is expanding its ecosystem by introducing the Ethereum Bridge to holoride. Not as a departure from its original platform, MultiversX, but as an enhancement to offer more flexibility and opportunities to its community. This strategic move aims to capitalize on Ethereum’s vast user base and rich development environment, offering RIDE holders more avenues for trade, stake, and general engagement, while still prioritizing security, community input, and sustainable growth through initiatives like token burn mechanism. This bridge signifies a commitment to a technology-agnostic and dynamic future, driving toward greater innovation, possibilities, and accessibility.
Looking Ahead
As holoride gears up for 2024, the team is enthusiastic about integrating innovative features, expanding market reach, and enhancing the overall user experience. With a clear mission to transform every ride into an opportunity for entertainment, holoride is set to continue its journey of innovation and expansion. The commitment to regular community updates in 2024 reflects the ongoing dedication to transparency and user involvement.
Join us on this thrilling journey into 2024 and beyond, as we continue to redefine the in-car entertainment landscape.
Merry Christmas and a Happy New Year 2024.
About holoride
holoride creates an entirely new media category for passengers by connecting Extended Reality (XR) content with data points from the vehicle in real-time. These data points include physical feedback, like acceleration and steering, traffic data, as well as travel route and time. holoride technology provides a new type of immersion into any kind of VR content, creating a breathtaking, immersive experience, and significantly reducing motion sickness.
The tech startup was founded at the end of 2018 in Munich, Germany by Nils Wollny, Marcus Kuehne, Daniel Profendiner, and Audi, who holds a minority stake in the startup.
In April 2021, holoride raised €10 million in its Series A funding round led by Terranet AB, earning the company a €30 million valuation. That same year, holoride won the prestigious SXSW Pitch and was also named Best in Show. It has been hailed “Best of CES 2019” four times, recognized as one of the “100 Best Inventions of 2019” by TIME Magazine, and is part of the global innovation platform “STARTUP AUTOBAHN powered by Plug and Play”.
