holoride Investor Spotlight #6: Terranova Ventures

Rudolf Baumeister
holoride
Published in
3 min readOct 12, 2021

After participating in an engaging AMA with Terranova in September, we’re now thrilled to share our investment spotlight with Terranova Ventures!

Find out more about Terranova Ventures and why they came on board.

Here’s what Vinicius Terranova, Chief Investment Officer at Terranova Ventures, had to say about holoride:

Why did you invest in holoride?
At Terranova Ventures, we back founders who seek industry transformation. When we saw holoride, it was clear that we had found something unique. Merging entertainment with blockchain opens a universe of opportunities.

But the most important thing is the team and execution. Teams that can make the right decisions and stay ahead of their time are the ones we seek to invest in. If you look at holoride’s team, you’ll see top-tier stars, confirmed by the success in their execution and awards.

Terranova Ventures is composed mainly of big mainstream influencers and streamers. We have a lot of synergy with holoride, which is another reason why we invested in it. We’ll be able to place their product in front of millions of people.

Why does the market need holoride?
It’s a chance to bring blockchain to a mainstream audience.

Playing games while you’re on an Uber ride, or as a game that your kid can play while you’re traveling somewhere, or even at Disneyland, takes blockchain technology to everybody’s eyes, literally.

With holoride, we’ll have people interacting with the blockchain on a daily basis.

Why is now the right time?
The pandemic made us change our way of interacting with the world. Imagine having Disneyland closed for months. It really happened.

With holoride, we can take the theme parks with us everywhere. In-car entertainment will have a lot to catch up with, that’s the impact of holoride’s first-mover advantage.

Not only that, holoride comes to the blockchain space while blockchain entertainment is at its peak, bringing attention to all projects, accelerating early adoption and interaction with the app.

Being ahead of its time is great but you need timing, or else you either launch too soon or too late. The timing for holoride is just perfect.

About Terranova Ventures

At Terranova Ventures, we back founders who seek industry transformation and creation. We backed over 100 companies across all stages and sectors, with emphasis on Blockchain protocols, Oracles, NFT Games and Frontier Technology.

About holoride

The German startup holoride creates an entirely new media category for passengers by connecting XR content with data points from the vehicle in real-time. These data points include physical feedback like acceleration and steering, traffic data, as well as travel route and time.

Open to all content creators and car companies, the technology has the power to change backseat entertainment forever; holoride technology significantly reduces motion sickness, opens up a new layer of immersion in games or educational journeys, and creates a stunningly immersive experience.

The tech startup was founded end of 2018 in Munich, Germany by Nils Wollny, Marcus Kuehne, Daniel Profendiner, and Audi, which holds a minority stake in the startup. It was hailed four times as “Best of CES” (Las Vegas, Jan 2019) and has been acknowledged as “Best Inventions of 2019” by TIME Magazine. In 2021, holoride went on to win the prestigious SXSW Pitch and was also named Best in Show.

--

--