How to Plan, Build and Maintain an Online Community: Everything You Need to Know
After hours of listening to podcasts and days of reading articles and case studies, we’re able to share our top picks of the best resources available to help you get your online community started and engaged. We highly recommend bookmarking this post because more content from experts of community management, building, and development will be added consistently to keep you updated. You’ll find an abundance of knowledge about custom online communities, including in-depth details on the impact one has on its members and the incomparable value it holds for its owners.
The Basics of Online Community
Learn
- “What is Online Community Building?” by Megan Adams, Social Media Marketing: Managing Online Communities
Listen
- “#25 From Customers to Community: How a niche brand built loyalty” by Retail Gets Real
- “#115: Gina Bianchini — How to Build an Online Community for Your Customers” by Building a StoryBrand with Donald Miller
Watch
- “Building Community that Creates Exponential Impact” by Nadav Wilf, TEDx Talks
Strategy & Planning
Read
- “I Need to Build a Community Strategy. Where Do I Start?” by By Shannon DiGregorio Abram, Relationship Manager, The Community Roundtable
- “Building Online Communities that Actually Work” by Springboard Enterprises
Listen
- “004: Starting a Movement and Fostering Community with Natalie Franke” By Jenna Kutcher, The Goal Digger Podcast
Launching
Listen
- 022: How to Grow Your Online Community from the Bottom Up by The Influencer Podcast
Read
- “The Ultimate Guide to Launching an Online Community” by Katie Bapple, Higher Logic
Migrating Audience
Read
- How to Welcome New Online Community Members by Jeremy Ross, Head of Growth, Honeycommb
- “Tips for Successfully Migrating Your Community from One Platform to Another” by Leon Papkoff, CMX
Growing Community
Listen
- “049: Creating Community through Social Media” By Jenna Kutcher, The Goal Digger Podcast
Read
- “25 Experts Drop Wisdom on How to Grow a Vibrant Online Community” by Aaron Lee, Post Planner
- “The 10 Golden Rules of Building Communities That Matter” by Severin Matusek, Co-Matter
Increasing Participation
Watch
- “6 Elements of Boosting Engagement in your Online Community” by Video Creators
Read
- 5 Reasons Why People Join & Participate in Online Communities by Stacey Politis, Growth Strategist, Honeycommb
- Creating Shareable Content by Jeremy Ross, Head of Growth, Honeycommb
Managing
Learn
- Online Community Management Group on LinkedIn
- “How to Become a Great Online Community Manager [Infographic]” by Alok Chowdhury, HubSpot
Read
- “10 Quick Tips for Online Community Management” by Jessica Thiefels, Digital Marketing Institue
- “How to Grow and Manage an Engaged Online Community” by Patricia Redsicker, Social Media Examiner
Measurement
Read
- “3 Key Metrics to Measure Community Engagement” by Caitlin Zucal, Business 2 Community
Tools
- “Community ROI Calculator” by The Community Roundtable
Monetization
Read
- “Brands, Facebook Has Duped You. Wise Up and Put Your Efforts Elsewhere Now.” by Stacey Politis, Growth Strategist, Honeycommb
- “The Definitive Guide To Monetizing Your Online Community” by Richard Millington, FeverBee
Case Studies
- “How 325,000 Pot Smokers Changed Apple’s Policies Forever” by Carrie Melissa Jones, CMX
- “15 Community Growth Hacks from Polyvore’s CEO, Jess Lee” by Carrie Melissa Jones, CMX
- “How Twitch Won the Hearts and Minds of Millions in the Gaming Community in Just Three Years” by Carrie Melissa Jones, CMX
Start your own community for free today with Honeycommb.
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