Utopia’s 4Ps

We focus on 4Ps. Purpose. People. Product. Profit.

Purpose

Design the future of slums.

People

We put them only behind the Purpose. And before everything else.

Product

We do three things.

1) Slums 2.0

2) SLUMLabs

2) Convert slums into next generation microcities

Profit

We likely don’t make it. But we do want to get closer to breaking even. We’re a purpose driven social enterprise, registered as a Benefit (B) Corporation. In general, we want to design systems that are financially scalable and then motivate people to scale it.