Startups, in the global economy. A driving force that can transform tourism Industry
With their innovative solutions, they will be able to revolutionize the current travel habits and reshape a new overall approach to tourism. UNWTO and Globalia announced the launch of the first global due date contest for tourism startups. — writes Riccardo Caldara in Le startup, una forza che può trasformare il turismo
by category: worldwide contents
July 20th, 2018, communications / territorial marketing strategies / sustainable territorial development / active tourism
The contest that will take place next September, it is going to be the world’s largest 1st Tourism Startup Competition. Promoted by UNWTO, the UN agency specialized in tourism, in partnership with Globalia, the leading tourism holding company in Spain and Latin countries that numbers among its activities airlines (Air Europe), hotel chains (Be Live), tour operators (Travelplan) and airport services (Groundforce).
Accordingly, to find the best and innovative projects, the call for entrants will be issued in 164 countries around the world. Applications will be accepted until September 3rd. Startups to partake in the global context must submit related business-models to at least one of four main areas::
- The future of travel
- The tourism experience
- Environmental impact
- Community development
Get ready for an authentic trip in the future:
The UNWTO Tourism Startup Competition aims to select the best solutions and projects from every corner of the planet leading to new tourist business models, such as the circular economy. In this regard, one of the goals of the competition is to give visibility to projects that are committed to making the most of the proven sustainability of tourism.
Besides, to facilitate the participation of startups and standardize their proposals, the Programme will be implemented through the digital platformYouNoodle, a leading Silicon Valley company in the startup evaluation space at the global level.
Those interested in participating can find more information and submit their applications through the programme’s website at www.tourismstartups.org.
A jury will evaluate the entries and select the best twenty projects as semi-finalists.
Projects will be evaluated according to five parameters: uniqueness and viability of the solution, potential impact, business model, scalability and team profile. The twenty selected semi-finalists are scheduled to be announced in September 2018.
Competition winners will then have the opportunity to be part of a pilot project with Globalia, which leads to work along with companies to transform the tourism industry.
Appreciate your thoughts, comments and sharing through your network. — Giancarlo Antonini — via cross-border communications
