Hubble Identify & Track Feature Release

Brian Byun
Hubble
Published in
2 min readMay 16, 2023
New UI for our identify and track feature 🚀

Today we are releasing a beta version of our identify & track feature. Our SDK will now support the ability to target events and user attributes which will create a more powerful way to segment users and collect in-product user feedback with more precision and context. Our team is really excited to release this important feature and offer it to our customers, as it will provide much more power to understand users and capture their feedback in the moment.

As we continued to talk to our prospects and customers, we continued to realize that it will be important for us to support more contextual targeting, allowing to target specific user groups as well as events. Our new addition supports both track and identify calls through our SDK so that you can identify unique users with a custom set of attributes

Identify Users

Hubble’s SDK allows you to identify users and assign custom attributes. Once a user is identified with a custom userId, you will be able to use the Hubble SDK to target specific user segments based on their specific attributes.

Hubble.identify(userId,{email: john@email.com, firstName: Johny, lastName: Apple, createdAt:123415 ... })

After sending the identification call, the user data table will be reflected real-time to include the newly identified user. You can use the filter on the top of the table to display users based on their attributes.

Please note that attributes can be refreshed at any time. If you want to change the user’s attributes, you can submit a new identify call with the revised attributes. Any existing attribute that you don't include in the new identification call will be removed.

If at any time, you want to stop identifying the user, you can use the following method:

Hubble.identifyStop(userId)

Track Events

Hubble’s SDK offers an events tracking system that allows you to track specific events and use them as triggers for custom surveys.

Hubble.track(eventName)

The events table will show all the events that you have added through the SDK. By default, you will be able to monitor the surveys that have been connected to each event.

The team is now working on intergrations with several analytics and user data platforms including Segment and Amplitude. We will continue to keep you posted so that you can connect your existing events and attributes to show surveys to your users.

Have any questions? Email us at brian@hubble.team 😃

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Brian Byun
Hubble
Editor for

Helping product teams gather user feedback across all stages