Human Content
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Human Content

Why thought leadership starts with a conversation

Why thought leadership starts with a conversation
Thought leadership starts with a conversation

There’s no question that being able to tell stories about your brand is important if you want to engage audiences.

However, over the nine years I’ve been a specialist content marketer, my thinking has shifted around how that is best accomplished. My current view is that we’ve been doing content marketing backwards: creating authority by sharing what we know in the hopes that…

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Cara Szellemes

Cara Szellemes

702 Followers

Amazon №1 Bestselling author of Your Brilliant Un-Career, Web2 and Web3 Content Strategist, Founder of 180Selfcare and Your Story Bank.