Meet Patrick Bruce, Co-Founder and CEO of Titan Intake

Kate Lynn
Hurricane Ventures
Published in
4 min readDec 12, 2023

Patrick Bruce is the co-founder and CEO of Titan Intake, a Tulsa-based software company dedicated to making healthcare easier. Titan’s AI-driven platform makes smart data a clinic’s superpower: reducing administrative burden by dozens of hours, ensuring every penny of potential revenue is captured, and accelerating patient care. This is not just a software upgrade for clinics; this is a paradigm shift in healthcare technology that puts the patient at the center of their care.

Prior to founding Titan Intake, Patrick honed his technical expertise in IT consulting and played pivotal roles in a natural language processing startup. Patrick is a proud Tulsa native and a University of Tulsa alumnus.

Read on to learn about the journey that led Patrick to start Titan Intake, his key advice on selecting the right co-founders, and his views on the future of AI in healthcare.

Patrick, tell us a bit about your background and your work before meeting your co-founders and starting Titan Intake.
I spent a good deal of time in a technical career in healthcare IT, IT consulting, and working in numerous roles at another natural language processing startup. I returned to school to reboot my career and I am so thankful this led to me meeting Jhonathan and Rachel, both of whom are rockstar co-founders.

What did you learn from your former roles that you’ve since applied to building Titan Intake?
I learned the importance of having a market focus. If you try to build everything for everyone, you will build nothing for no one.

How did you first meet your co-founders, Rachel and Jhonathan, and how did you collectively decide to become co-founders? Was there a specific moment that solidified your decision to work together, or did it evolve gradually over time?
It evolved gradually over time. Jhonathan relocated to Tulsa through the Tulsa Remote program 2 years ago and a professor who knew me through OSU introduced us. Within 20 minutes of meeting, we realized that our backgrounds overlapped and we spoke the same technical language. We quickly realized we could solve this market problem. Soon after we met Rachel, we knew she was the MBA genius and master communicator who completed our team. The three of us worked together and researched the market for 6+ months before we actually formed the company. I think it’s critical to work with co-founders before actually forming the company, we got to see each other’s work ethic, quality of thinking, and ability to follow through.

There’s a lot of talk about AI and Healthcare. What, in your opinion, are the biggest misconceptions about AI in healthcare?
People have been talking about using AI to help with the inherent problems of healthcare for over a decade. The typical AI projects were long and expensive and the outcomes achieved were modest at best. AI, rightfully so, garnered a bad reputation. But there was a paradigm shift in the capabilities of these models about a year ago. Since then, there has been a Cambrian explosion of models and new capabilities with accuracies not achievable before. The challenge now is to identify the best and most practical problems where this new technology can achieve the most valuable business and patient outcomes. One of the biggest misconceptions is thinking that this new foundational tech is limited to chatbots, generating emails, and writing code; the applications go well beyond that. In fact, we are just now scratching the surface of what tasks these models can do. One of the implications is that all unstructured data that exists in the enterprise can now be corralled and acted upon.

How do you envision the role of AI in healthcare evolving, and what part will Titan Intake play in this future?
We want to automate the boring, menial, and mundane tasks; effectively lifting that burden off doctors, nurses, and patients. And we are starting with patient referrals. Fundamentally, we want to improve the doctor-patient experience. We want to build software that doctors and clinics not only have to use, but love to use.

What has been the most rewarding aspect of your journey with Titan Intake so far, and what keeps you motivated?
It’s the idea that we can build software that actually makes healthcare easier. That and supporting my cofounders and team members every day, seeing them succeed and push themselves to achieve—that keeps me going.

Lastly, how can the University of Tulsa community, friends, and family support Titan Intake?
Please tell your family and friends about Titan Intake, but more importantly, tell them about the burgeoning Tulsa tech startup scene. Thanks to endeavors like Hurricane Ventures, something special is happening in Tulsa, let’s go.

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