How we’ll put our $30M Series B funding to use

We just raised $30M in a round led by Insight Venture Partners with participation from GV (Google Ventures) and Salesforce Ventures. Here’s how we plan to use it.

2018 is shaping up to be an incredible year for Hustle. Last month, we celebrated the milestone of 100M text messages sent from one person to another through our P2P texting platform. We’ve grown our customer base by 10X over the last year, and helped new types of clients, such as universities and non-profits, engage with their supporters to drive both long-term loyalty and timely fundraising goals. And we’ve been able to accomplish these goals because we’ve built a diverse team of more than 100 passionate and hard-working Hustlers, with more than 51% women and 48% of us identifying as non-white.

When we started Hustle in 2014, we set out to build a platform to help organizations humanize the way they communicate with people. We noticed that there was something uniquely human about texting, and we marveled how this simple messaging technology has transformed the way we communicate with our family, friends, and people in our communities. And we hypothesized that these personal conversations could open the door for organizations to make significant asks of people — their time and money — and revolutionize civic participation and voter engagement in the process.

We’re excited and humbled to see the amazing impact our customers have been able to achieve through one-to-one texting. With this new funding, we plan to invest in robust integrations and analytics, Hustle serving large enterprises, and enabling new business use cases. To learn more about our Series B, read our announcement on our website here.