How to Elevate Your Next Marketing Campaign with Chat Marketing

Chat marketing is the use of automated conversations in messaging platforms to engage with your audience and achieve your marketing goals. And let’s call a spade a spade: chat marketing has given chat marketing a bad name.

💬 Wait… is that really what you meant to say?

💬 Yes! Well, kind of.

What I mean by that is chat marketing has developed a reputation for being mostly about customer service and sales support, with dialogue that feels stiff and flat. You might have seen chatbots like this on websites or apps that provide customer service or sales support — you know that window that loves to pop up in the bottom righthand corner of a website and remind you it’s there (whether you want it to be or not)? Yep, that’s a chatbot and falls under the umbrella of chat marketing. But chat marketing can be so much more than that.

💬 Tell me more… 🤔

Imagine launching your next campaign with a chat marketing experience that’s not only useful, but also fun, interactive, and memorable. A chat marketing experience that tells a story, plays a game, or offers something entirely new. A chat marketing experience that engages your audience one-on-one, connecting with them on a personal level and making them feel valued and understood. And what if that experience could also scale leads, sales, and first and zero-party data collection?

💬 Well, I’ll be honest… that kind of sounds too good to be true.

💬 Then get ready to be amazed, because it’s exactly what we specialize in at Huxly!

At Huxly, we create chat marketing experiences for brands called OneOnOnes ✨ interactive and lifelike conversations in Instagram DMs, Messenger, and WhatsApp that can be the backbone of an entire marketing campaign.

💬 Woah. Really?

💬 Yep!

OneOnOnes are different from traditional chatbots because they’re fully curated and created by humans for humans, with intelligent conversational design that centers EQ, smart writing, and catchy visuals. They also use storytelling, gamification, and humor to create a captivating and enjoyable experience, while blending innovation and nostalgia in a way that audiences can’t get enough of.

💬 That’s really cool, but how does it help my brand?

OneOnOnes can help you scale your leads, sales, and first and zero-party data collection without sacrificing quality or authenticity. They can also help you increase your brand awareness, social sharing, and engagement by creating a buzz around your campaign and encouraging word-of-mouth referrals.

💬 I had no idea chatbots and chat marketing could do all that!

💬 Right? That’s what I meant when I said chat marketing has given chat marketing a bad name.

Because chat marketing isn’t just a tool for customer service or sales anymore. It’s a powerful way to elevate your entire marketing campaign and create memorable experiences for your audience right in the places they’re already spending most of their digital time — Instagram DMs, Messenger, and WhatsApp. With Huxly, your brand can implement chat marketing experiences that are innovative, immersive, lifelike, and exciting.

Ready to start your chat marketing journey and take your next campaign to the next level?

💬 Sure am!

💬 Then let’s chat!

💬 Nice pun! 👌

💬 I thought you’d appreciate it. 😉

Want to experience the power of OneOnOnes in action and learn how to 10x your audience engagement on social? Head to IG @heyhuxly and DM us the password 10x to experience the connection, innovation, and fun of our newest OneOnOne. ✨