What’s a one-on-one?

Mia Pokriefka
Huxly
Published in
2 min readSep 5, 2019

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They say the only constant is change. But if there is one change that is constant it is how brands and audiences interact. Today, people expect to have relationships with the brands they love. People desire to interact with brands that represent their values and that create personal experiences just for them. If you’re in marketing, I suggest you give the people the change they want.

To develop personal relationships with their current and future audiences, brands enlist Huxly to create one-on-ones, aka interactive educational content delivered on chat. One-on-ones can shape up as guides / how-tos / and campaigns on Messenger designed to increase your engagement. Brands offering one-on-ones are experiencing a 90% engagement rate.

Which is why we created a handy chart of a one-on-one just for you:

Handy chart 👆

Curious about a one-on-one for your company? Huxly can help you build personal relationships with every person in your audience at scale. Let’s chat 👉 hello@huxly.co

Written by @MiaPokriefka and @ElissaODell for Huxly.

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Mia Pokriefka
Huxly
Editor for

Putting a strong stake in the ground for a future led by conversation 💬 www.huxly.co #ConversationalContentMarketing