Know the scope of marketingšŸ’”, which no one knows šŸ¤«

Anshuman Singh Rathore
Hype Marketing
Published in
2 min readJul 23, 2020

Marketing is a huge field, but we still understand that the marketing scope is very large when we try to go into the depths.

Following are marketing opportunities that help an organization focus on its growth & profit

1. Product design

Product design is the four most critical elements that must be addressed in marketing the consumerā€™s communication needs & challenges before a new product design is marketed.

2. Implementation of product

Once the decision on product design is finalized, there should be more focus on communication with the production department regarding product features implementation.

3. Pricing of Product

Pricing is the productā€™s most important aspect because it only decides the consumerā€˜s major purchasing decision. So it should be done if the product is very new to the correct & affordable pricing on the market.

4. Selection Of Layout

The layout is the place where the product/services will be used, so the exact location and configuration should be more centered.

5. Publicity of the product

Publicity means contact about the goods and services through ads & advertisements to build awareness & demand for the product.

6. Distribution channel

The distribution channel means the number of intermediaries involved in the marketing channel like whole-sellers, retailers, distributors, agents.

7. Selling of Product

Selling entails the actual marketing challenge. Goods and services sales include different methods, such as distribution by supermarkets, salesmen, ads, exhibits, trade fairs, etc.

8. Collecting the feedback

This starts after the product is placed on the market and sold, collecting feedback on satisfaction or dissatisfaction-related features such as price, making availability, etc.

Conclusion:

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Anshuman Singh Rathore
Hype Marketing
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Aspiring Marketer, Python Coder and web developer