Proper Design In a Nutshell

seandfeeney
I. M. H. O.
Published in
2 min readNov 7, 2013

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It took me a long time to really grasp this concept, but when building my company Pixel Precise I learned that design isn't just about making something look pretty or trying to cram as much stuff into as little space as possible to show how many concepts you know. Design is far more than that. Aside from the fact the above graphic is centered around PowerPoint, the concept remains the same for all aspects of design. Whether you are creating a website, writing a blog post or decorating a house, your goal should always be, how can I make the most impact without losing your message with as few details as possible. Sounds easy right? You might be surprised to know that this takes practice and patience, but most of all, the ability to constantly review your work and think to yourself, what else can I remove without taking away my core message.

A great example of this is Apple. By no means am I an apple fanboy and I often dislike many technical decisions Apple makes, but the one thing that very few people can argue against is that their products look attractive. One of the reasons for this is that they are constantly looking at their products and thinking, how can I remove something without decreasing its abilities. It is the reason why their products have very few buttons. From the mouse to the iPhone, they have managed to make 1 button accomplish many tasks. When products and services are simple, they become more attractive, easy to use and easy to maintain.

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seandfeeney
I. M. H. O.

Owner of @PixelPrecise / Senior Program Manager (Technical) at EMC Corp / Consumer of all things tech