Microsoft Enters the ICO Space: Can it be the Big Trigger for Growth?
For long, we have been hearing news about tech giants exploring the blockchain space. Facebook has been grabbing a lot of headlines with its acquisition of Blockchain startup Chainspace, and recent news around a Whatsapp-based currency for payments. But Microsoft has become the first big tech company to take a concrete step in the cryptocurrency industry through its cloud computing service.
The Microsoft-ICO Connection
Microsoft Azure — the company’s cloud computing platform — recently listed Stratis in its products section. Stratis is an ICO management platform that allows token issuers to manage token distribution. It offers a secure and flexible web-based application for buyers to purchase tokens. It has also integrated Changelly into its application, which allows ICO issuers to convert their fiat money into cryptocurrencies.
Microsoft’s entry into the space comes at a time when more legitimate token sale projects are trying to raise capital in this market. Azure may be a good way for Microsoft to tap into an increasingly mature space that is ripe with opportunities. Cloud platforms like Azure help token issuers scale their projects easily with cloud computing resources and Microsoft may be looking to drive home the early advantage.
Herbert Sim, Head of Business Development at Broctagon, tweeted about Microsoft’s new move:
The Resurgence of ICOs
It has been a tough time for token issuers with the prolonged bear market. However, the recent success of the BitTorrent token sale has shown that retail investors are still ready to grab opportunities they consider worthwhile. Moreover, we have been featuring reports about increasing regulatory clarity in many jurisdictions such as Singapore, Japan and Thailand. With a regulated framework, more institutions and big companies will enter the ICO space, bringing fresh growth to the market.
The presence of Microsoft, even if its through the Azure cloud platform, is ample testimony to what we’ve been long saying — ICOs are not dead, they are alive and kickin’! The presence of these tech giants will likely lead to a cascading effect where more companies explore the massive potential available in the token sale industry. Infrastructure, finance, services — ICOs can truly foster new growth across all these areas!
ICOs are on the path of resurgence, and it is likely that the next generation of token sales will be vastly different from their over-hyped predecessors.
From STOs, to private sales to Initial Exchange Offerings (IEOs) to more innovative token structure mechanisms — each project might structure their token sales in a way that best represents their business interest in a compliant fashion. ICO 2.0 is coming — and it’s going to be more regulated, bigger and better than before!
About ICOMain.io:
ICOMain.io is a full-service solutions provider for all the things needed to complete a successful ICO. Our comprehensive solutions are designed for companies looking to tap into the immense potential of blockchain and launch their ICO in the most efficient manner possible. Our team comprises of seasoned experts who have a wealth of experience in advising ICOs and is complemented by our cutting-edge technology infrastructure. We are dedicated to understanding their clients’ needs who may come from a diverse range of industries. We are also the first sponsor firm for the Gibraltar Blockchain Exchange (GBX) that aims to be a world-leading, institutional-grade token sale platform and cryptocurrency exchange.
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