Clarity Can Help You Spend Less & Earn More
Build your brand and SEO strategy based on clarity. Chess lovers, like me, know that modesty and low-key tactic brings back home more wins.
Not all players can act like the King. Choose to be the King of the room. Be the most valuable asset in the market.
How?
Do more. Talk less. Move quietly. Let your work speak louder than your words.
Too much exposure can ruin your value, equally to a weak presence in the market. Publicity is a train that will get you nowhere if it runs in the wrong direction. Even the wrong speed can destroy your plans to nail your goals.
Define your Why
Define your goals and the answers to the big Why.
- Why did you create this company?
- Why do you offer this service?
- Why do you sell this product?
- Why are you better than the others in the market?
- Why should people trust you?
Clear goals and mission at the early stages will help you form a certain mentality and culture around your brand. Owning your why from day one will guarantee your success.
Based on your goals and mission is easier to detect which channel of communication will reach out effortlessly to your audience. That gradually will guide you in the following decisions about design, colors, graphics, website architecture, texts, UX, digital copy, steps of growth marketing, and social media plan.
Before you invest any amount of money make it clear why you are willing to take this risk. I have seen so many companies lose track of their mission and finally get burned under the pressure of finding their position in the market.
SEO strategy requires an investment of time & money to achieve meaningful results.
