Hotel Content Strategy: Key Components & Best Practices

Areti Vassou
IDEADECO
Published in
3 min readFeb 28

A solid content strategy is essential for hotels to attract and retain guests, build brand awareness, and improve their search engine ranking.

By following these best practices, hotels can create a content strategy that attracts and engages their target audience, drives bookings, and enhances their brand reputation.

Vivid Purple Hotel Room
Photo credits Areti Vassou

Areti Vassou
IDEADECO

Managing Director at IDEADECO SEO Copywriting Agency, providing Content Strategy, SEO, Copywriting, Branding, Email Marketing. www.ideadeco.co