My 2 Cents: Tell the Truth

Areti Vassou
IDEADECO
Published in
2 min readDec 12, 2022

Do you want to be remembered or do you want to be the fill-in-material between ads?

Every digital corner is full of magical recipes promising divine results due to someone’s secret formula of a super successful strategy for digital marketing goals. It seems that so many people out there know how to get super rich with only a dozen social media content ideas posted just at the right time or a series of NFTs.

At the same time, people and brands trust AI-generated content (all forms) to earn attention and win visitors’ loyalty because now it’s the new trend. Just because something is brand new, shiny, mind-blowing, and super easy doesn’t automatically makes it trustworthy.

Original, human-made content is able to be unbearable unique for one reason: the truth of our mortality.

The moment you let an AI talk and express on your behalf, create “art” on your behalf, make a statement on your behalf and even live your life on your behalf, eventually, it is an act of surrendering your truth to an abstract artificial entity where willingly your human reality fades out like the silent letters that used to be there but nobody sees them anymore.

Areti Vassou, Founder of IDEADECO SEO Copywriting Agency

Photo by Canva

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Areti Vassou
IDEADECO

Managing Director at IDEADECO SEO Copywriting Agency, providing Content Strategy, SEO, Copywriting, Branding, Email Marketing. www.ideadeco.co