Please, Avoid General Topics
Make good use of your copywriting time.
Digital Marketing and SEO are interesting topics, indeed. But when you have a general topic your focused audience won't be able to know what to expect from your article. When a topic is too broad then you should focus on specific details and create blog posts that serve your brand’s goals & mission.
Too broad headlines will attract your audience but most probably you won’t rise up to the challenge. Writing a +3000 words article is way beyond a beginner’s ability to cope with it!
#Tip1: Act proactively and set a content schedule for the following 3 months.
#Tip2: See the big picture with one glance.
#Tip3: Check if your headlines are boring or repetitive.
#Tip4: Improve the wording and change the position of the titles.
What to do instead:
Break down your original idea into smaller pieces and produce a set of blog posts. Gradually, you will create enough content to have an outstanding +3000 words piece of work.
Try HubSpot Blog Ideas Generator tool and build the structure of your next blog posts. This is my previous request: Digital Marketing, SEO, Social Media, and Blogging. Here is what was generated:
- My 1st Year at Digital Marketing: Expectations vs. Reality
- Will Social Media Marketing Ever Rule the World?
- The Next Big Thing in Search Engine Marketing
- Blogging Explained in 10 Minutes
- This Week’s Top News About Digital Marketing
- 4 Tips To Make Your Posts SEO Friendly
- My First 100 Days of Content Marketing Strategy [Data included]
- Digital Marketing Mistakes I Wish I Could Avoid
- Social Media Audit and Optimization
- 4 Digital Marketing Myths Busted
- What I Hate in Digital Marketing
There are some other interesting helping tools out there that could become your best friends: Answer the Public, Tweak Your Biz, SEOpressor.