Dear Instagram, Please Make Saved Collections Social, or at the Very Least - Shareable
Last month, a friend DM’ed me on Instagram to share that he would be visiting Toronto in the coming weeks. We had initially thought to meet up for a gastronomical tour of the city, but I had to back out after last-minute travel plans. I did what most people would have done in the same situation — I offered to send a list of recommendations of places to eat and drink.
I turned to the best source of content on trending locations in the city: Instagram. If this had been four years ago, Foursquare would have been my go-to, however most in my network have grown out of the app and I have found it’s information less and less accurate.
Navigating through three screens, I found myself to the Saved Collections section, which showcases Posts that I have saved and organized over time. It was here that I had my most prized list of recommendations.
After scanning the screen for 5 seconds, I could not for the life of me, figure out how to share this Collection. To my astonishment, it was not a personal lack of UI intuition blocking my path to sharing this list — it was because the feature, which seems so simple and so fitting with the Instagram product philosophy, does not exist!
Instagram, please allow curators to share their Saved Collections, reap the benefit of providing useful content to their friends, and finally — put Foursquare to bed for good.
Yours Truly,
T.M.
& Ideas Are Free
