It’s time you sweat the details — Why Microinteractions?

The world of work has undergone a rapid and massive change in the last decade. The intent of every business is to generate an interactive system with its customer using electronic technology. Every business is focused towards making the customer experience more agile in real time.

So how do they do it?

How do they make a digital experience better than ever?

The Key is Microinteractions!

These are the minutest details incorporated by designers & developers while creating a digital experience. These interactions make the experience clean, simple and narrative.

They are anything that makes the user engagement more gratifying and complete. It enhances the user experience & confirms the action within a heartbeat!

Let’s make it simpler!

When you open a bottle of soft drink & the fizzy “hisss” sound is heard. That plosive sound is the microinteraction which tells you that the bottle is full of fizz for you to enjoy.

Or the Tkk sound when you pop a champagne!

These interactions are sometimes unnoticed and end within milliseconds, yet they manage to do much more than we think!

1. Confirms the completion of an action

The user knows exactly if his action is complete or not. Hassle free much?

2. Initiates action with animations or pop ups

You know what to do because its popping right in front of you!

3. Transits among various interactions on the same page to make it look continuous

Similar animations throughout the webpage create longitivity

4.Initiates emotional interaction ( Reactions buttons on facebook )

If you love something too much, Heart It !

5. Communicating feedback

A last thank you can create an everlasting impact — Microinteraction!

6. Eliminating the need for navigation to a new page

TOO MANY TABS IS A NO NO!

7. Narrating the user — What to do

You know what to do with your app within seconds

As web designers and coders at Jetbro we feel it’s imperative to pay attention to detail & maximise the potential of microinteractions. If microinteractions are not in place it might overpower the bigger functionalities of the webpage.From a vibration to a loading sign turning tick, everything is a microinteraction that narrates the user his own actions.

Jetbro abides by the fact that Microinteractions are what keeps the whole user experience together and makes your webpage better than the best!

To know more have a macro interaction with Sharva Jethwa over a cup of coffee!