How to Build Your Following on Medium: Tips and Strategies for Gaining More Followers

Shazzad Shoikat
idenomen
Published in
2 min readMar 15, 2023
Photo by Melanie Deziel on Unsplash

If you’re a writer or blogger, Medium can be a powerful platform to share your ideas and reach a wider audience. However, building a following on Medium can be a challenge. In this article, we’ll discuss tips and strategies to help you gain more followers and build your presence on Medium.

  1. Define your niche and target audience

You need to have a clear niche and target audience to attract followers on Medium. Write about topics that interest you and that you have expertise in. Focus on providing value to your readers and create engaging and informative content. Use tags to make it easier for readers to find your articles in their Medium feed.

2. Publish consistently

Consistency is key when it comes to building a following on Medium. Try to publish at least one quality article per week to keep your followers engaged and attract new ones. Make sure your articles are well-written and offer something unique to your readers.

3. Engage with other writers and readers

Engage with other writers on Medium by reading their articles, clapping for them, and leaving thoughtful comments. Join writing groups and participate in discussions. Engage with your own readers by responding to comments and messages promptly and in a genuine manner. Building relationships on Medium can help you expand your network and gain more visibility for your articles.

4. Promote your articles on social media

Promote your articles on social media platforms like Twitter, Facebook, and LinkedIn. Use relevant hashtags and tag other Medium writers in your posts. This can help you reach a wider audience and attract more followers to your Medium profile.

5. Participate in Medium publications

Participating in Medium publications can help you reach a wider audience and gain more followers. Find publications in your niche and submit your articles for consideration. If your article is accepted, it will be featured in the publication and reach a wider audience. You can also create your own publication on Medium and invite other writers to contribute.

6. Offer something unique

To stand out on Medium, you need to offer something unique to your readers. This could be a new perspective on a familiar topic, a fresh take on current events, or an in-depth analysis of a complex issue. Find your voice and focus on creating content that stands out from the crowd.

Building a following on Medium takes time and effort, but with these tips and strategies, you can gain more followers and build your presence on the platform. Define your niche, publish consistently, engage with other writers and readers, promote your articles on social media, participate in Medium publications, and offer something unique. With these tactics, you can grow your following and establish yourself as a thought leader on Medium.

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