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“It doesn’t occur to most people that everything is designed” — Bill Moggridge
Note from the editor

“It doesn’t occur to most people that everything is designed” — Bill Moggridge

Editors
Go to the profile of Shoshana Berger
Shoshana Berger
Editorial director @IDEO; editor in chief, ReadyMade. Slouching toward better writing.
Go to the profile of NadiaG
NadiaG
Marketing, storytelling, media + comms. Background in enterprise tech, now in design land. Bay Area based, London born. Works at @IDEO and @Ideo.org
Go to the profile of Katie Clark
Katie Clark
Design, communication, brand and patient empathy (near the beach when possible). Digital Marketing Lead @IDEO.
Go to the profile of edwhite28
Go to the profile of Annette Ferrara
Annette Ferrara
Senior Writer + Marketing Lead @IDEO + Co-Producer @MortifiedCHI
Go to the profile of Tina Barseghian
Go to the profile of Devin Peek
Devin Peek
Girl with a fork. Or chopsticks or soup spoon or greasy fingers. Digital Marketing @IDEO.
Go to the profile of Katrin Klausecker
Katrin Klausecker
Marketing @IDEO Europe. Ex-New York. Ex-Hong Kong. Native Austrian. Forever in love with Asia.
Go to the profile of Sara Breselor
Sara Breselor
Freelance writer and editor
Go to the profile of Meija Jacobs
Go to the profile of Ali McLaren
Go to the profile of Jake Qian
Writers
Go to the profile of Katie Clark
Katie Clark
Design, communication, brand and patient empathy (near the beach when possible). Digital Marketing Lead @IDEO.
Go to the profile of Simon King
Simon King
Director, CMU Design Center / Author of Understanding Industrial Design / IDEO alumni
Go to the profile of Burton Rast
Burton Rast
Designer @IDEO. Formerly Board of Directors @AIGAChicago.
Go to the profile of Paul Bennett
Paul Bennett
Curious Chronicler, Crafty Designer, Cultural Learner CCO of IDEO: http://www.ideo.com/people/paul-bennett @pbennett101 http://curiositychronicles.tumblr.com
Go to the profile of kerry oconnor
kerry oconnor
design thinker and doer @IDEO and @stanforddschool. anthropological business designer. factory tour aficionado.
Go to the profile of Sina Mossayeb
Sina Mossayeb
Designer @ IDEO.
Go to the profile of Nicole Bernstein
Go to the profile of Matt Cooper-Wright
Matt Cooper-Wright
Interaction Designer @ideo, Industry Leader at @hyperisland, talk to me about: Interaction Design, Data in the design process and Design Research.
Go to the profile of Nicole Zhu
Nicole Zhu
Developer, doodler, and newbie tweeter @nczhu. Currently a PM at Accompany.
Go to the profile of IDEO
IDEO
We are a global design consultancy. We create impact through design.
Go to the profile of Sally Spinks
Go to the profile of Nathan Waterhouse
Nathan Waterhouse
Communities, Collaboration & Creativity. Managing Director and co-founder IDEO’s collaborative problem solving platform OI Engine.
Go to the profile of Misa Misono
Misa Misono
Design Director @ IDEO. Fashion maker. Food enthusiast.
Go to the profile of Shauna Ryann Carey
Shauna Ryann Carey
100% California grown. Fueled by wanderlust. Spends most days at IDEO.org.
Go to the profile of Jenn Maer
Jenn Maer
Design Director at IDEO : brand junkie : lover of hijinks and good red wine @jennmaer
Go to the profile of Joe Gerber
Joe Gerber
Business Designer @IDEO
Go to the profile of Barry Lachapelle
Barry Lachapelle
Interaction Designer at IDEO Tokyo.
Go to the profile of Alex Steffen
Alex Steffen
I try to live well, see far & be a good ancestor. My work is to ask big questions in public on a variety of stages and platforms. AlexSteffen.com for more.
Go to the profile of Yishan Lam
Yishan Lam
Turning insights into action
Go to the profile of Deirdre Cerminaro
Deirdre Cerminaro
Systems Designer at IDEO
Go to the profile of Marco Triverio
Marco Triverio
Hi. I design at IDEO. I'm the author of @AvocadoByIDEO and @FeelMeApp.
Go to the profile of Jonah Houston
Go to the profile of Vanessa Monogioudis
Vanessa Monogioudis
Design researcher at IDEO
Go to the profile of Rohini Vibha
Rohini Vibha
Business Designer @ IDEO. Grammar Geek. Amateur Psychologist. Read more @ unabridgedro.com.
Go to the profile of Danny Stillion
Danny Stillion
Partner & Executive Design Director, IDEO
Go to the profile of Lisa Baird
Lisa Baird
Whole-brain thinker and wicked business model designer. Believer in the Oxford comma. Excel savant. Sartorial dabbler.
Go to the profile of Sara Breselor
Sara Breselor
Freelance writer and editor
Go to the profile of Priti Rao
Priti Rao
Service Designer @ IDEO: pattern-spotter. dilettante. lover of startling combinations.
Go to the profile of merici
merici
OI Engine @ IDEO | @adaslist cofounder | meow | unicorns | there's no rule that says you can't rewrite all the rules.
Go to the profile of Claire Bain
Go to the profile of Meija Jacobs
Go to the profile of Sandy Speicher
Sandy Speicher
Managing Director, Education @IDEO
Go to the profile of Meena Kadri
Meena Kadri
Partying at the intersection of innovation, collaboration & social change. Community Engagement Specialist, OI Engine: collaborative problem-solving by IDEO
Go to the profile of Ali McLaren
Go to the profile of clark scheffy
clark scheffy
Designer at IDEO, surfer.
Go to the profile of Jure Martinec
Jure Martinec
European designer & technologist / researching how digital might be shaping the world, often through code and interactive artifacts / @IDEO / @postdigitreader
Go to the profile of martin meier
Go to the profile of Ricardo Figueiroa
Ricardo Figueiroa
Designer @ IDEO | My favorite project is always the next one | www.xyz321.com
Go to the profile of Martin Brown
Martin Brown
Communications Designer at IDEO London | www.martin-m-brown.com
Go to the profile of Stina Jonsson
Stina Jonsson
Interaction designer at @IDEO. I have a background in psychology and interaction design and work somewhere in the overlap between the two.
Go to the profile of sally madsen
sally madsen
designer @ideo, lecturer @stanforddschool, parent, learner.
Go to the profile of Ashlea Powell
Ashlea Powell
Location Director at IDEO; writer and yogi. Infinitely curious (especially about how you reflect).
Go to the profile of Tom Kershaw
Tom Kershaw
Interaction designer, graphic designer & photographer. Creating impact through design at @IDEO.
Go to the profile of Neil Stevenson
Neil Stevenson
IDEO designer ISO creativity
Go to the profile of Tim Brown
Tim Brown
author of Change By Design / CEO of @IDEO
Go to the profile of Michael Chapman
Michael Chapman
Applied Anthropologist + Design Researcher // Adjunct Northwestern University // IDEO
Go to the profile of Kim Cullen
Go to the profile of Amy Bonsall
Amy Bonsall
I help big companies and startups to incubate new ventures using human-centred business design. Design Director @IDEO
Go to the profile of Kate Burn
Kate Burn
Senior Design Researcher @IDEO