Chatbot - What’s All The Fuss About?
Chatbot refers to a computer program that is used to facilitate conversations via auditory or textual methods. A chatbot with AI makes it sharp and capable of not only answering complicated queries and saving customers time by helping them find the right information but also giving sarcastic and witty replies.
WHY BUSINESSES SHOULD CONSIDER USING CHATBOTS?
In competition with others and to keep up with the growing demand of tech-savvy customers, companies across industries such as e-commerce, retail, visionary banks, financial institutions, and healthcare have started developing their chatbots.
One of the most attractive benefits of chatbots from a marketing point of view is that information sent through bots has much higher open and click-through rates than email.
Did you know? In 2020, brands that purchased chatbots for marketing purposes increased sales figures by an average of 67%.
3 WAYS HOW CHATBOTS CAN HELP A COMPANY ‘SELL’-
⭐ ASSIST SALES TEAM
They can help assist the sales team in closing more deals, be it collecting customer information or rapidly responding to customer queries.
⭐ CONSTANTLY LEARNING
They have the power to learn continuously, meaning they are improving customer experience with every interaction.
⭐ INTERACTIVE DIALOGUE
They allow customers to engage in simple and interactive conversations.
Moreover, studies show 80% of Consumers Report Chatbot Experiences as Positive. Chatbots help businessmen understand what their buyers need to recommend the best solution for them. Great customer experiences create more repeat customers, more business, and better profit.
Isn’t that amazing?
