IFDB Talent of the Week — Rachel Richardson

content creator / brand strategist

Rachel Richardson is a fashion blogger, brand consultant, creative director, and so much more.

She launched Lovely in LA in 2012 as a creative outlet, and a way to share her personal style.

She wants to inspire women of all shapes and sizes to look and feel their best.

Rachel recently teamed up with ModCloth to show her readers some cute plus size dresses.

She also works as a consultant helping brands navigate the bridge between plus and standard sizing…

Since ModCloth is a brand that offers everything in XS-4X, this collab is a perfect fit for Rachel.

Rachel has even had the opportunity to partner with JustFab to curate her own collection.

She was one of the first bloggers to work with them on a campaign a few years ago when they began focusing on representing all sizes.

When her readers sign up with her link, they get a little discount too. Nice!

Did we mention Rachel has over 50,000 Instagram followers and takes beautiful photos?

She gets tons of comments on all her posts and is constantly engaging with her followers.

She takes the time to reply and make connections with her readers, pretty cool.

Rachel is special because she combines her background in fashion with the power of branding.

She went to school for this, she knows her stuff.

IFDB helps her show off just how much she knows, and what she can do.

Rachel, you’re Lovely. (in LA) 🌸

Rachel’s IFDB profile can be found here.

But you should check her out on Facebook, Twitter, Instagram,

And of course her blog, Lovely in LA.


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