The STO is Disrupting the Real Estate Market

IHT Coin
IHT Coin
Published in
2 min readSep 14, 2019

Securitized Token Offerings are a multi-trillion-dollar opportunity. Since the creation of the cryptocurrency space, many investors have been investing in a fundraising tool called an “ICO” which guarantees the right to a “utility token”, but this form of fundraising does not give the investor real equity into their investment. This has proven to be very complicated for many companies that were forced to refund all the money raised for having this type of funding. STOs allow you to have equity in the company with compliance with security regulations. Rather than owning a part of an ecosystem, with a questionable future in regards to regulations, you are an actual investor. With the birth of the STO, companies are more open to joining the ecosystem without fear of regulatory repercussions. Thus, the STO is attracting much attention and becoming a hot topic for the entire blockchain community, so the team at IHT is acting on it.

From our countless hours of developing throughout the past two years, i-House officially launched an STO Lab with Liquefy (a blockchain-based STO platform) and STONetwork (a subsidiary of the Hong Kong-based blockchain media publication CoinsNetwork) with the goal of promoting and researching security token development in the Asia Pacific region beginning with Hong Kong and Singapore. This critical partnership will provide the solutions to accelerate the adoption of the STO and allow for the Asia-Pacific region to achieve these progressive results.

Statistics show that the real estate industry projects which have implemented the use of STOs have nearly doubled in the first 1–2 months since the beginning of 2019! Through our analysis and data, we can prove that the application of STO in the field of the real estate industry has been tested and proven from past test-cases and can be truly revolutionary. In addition to complying with regulatory guidelines, the real estate industry can build a realistic foundation for asset protection and lowering the threshold to participate in a real estate investment. This allows for the “average investor” to participate in an industry that is very difficult to invest in without a significant amount of money. STOs will genuinely create a level playing field throughout the whole industry.

Since the development of the blockchain industry, the entire industrial chain has been developing in a normative direction. i-House is continuous innovation and deep-rooted in the blockchain real estate industry. The advantages and resources accumulated by our STO Lab will continue to contribute to the subsequent development of STOs into the real estate industry.

We believe that through the continuous efforts, i-House will create a new opportunity for the industry and users. To learn more, visit i-House.com, and follow us on Twitter, YouTube, and Telegram.

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IHT Coin
IHT Coin

Leading global real estate blockchain marketplace for investors and developers. Check it out our website: https://ihtcoin.com