Headlines Matter

Avoid these four headline disasters

Photo by Obi Onyeador on Unsplash

1. The Desperate Headline

This is also known as clickbait.

Medium is not a fan . . . actually, readers aren’t fans of clickbait either.

Clickbait headlines sensationalize and mislead people into clicking on your article. They are characterized by unfulfilled promises and meager…




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Julie Nyhus MSN, FNP-BC

Julie Nyhus MSN, FNP-BC

Nurse practitioner, health/medical writer, wife, momma, amazing badass rocking 10 years without evidence of cancer! www.nprush.com Twitter @joolzfnp

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