The Psychology of High-Paying Clients

Who pay you $10,000 or more in one purchase

Tim Denning
ILLUMINATION-Curated
7 min readJun 17, 2024

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Photo by Brady Jordan on Unsplash

He wanted everything for free.

It was the summer of 2013. I was starting out as a writer and took on a ghostwriting client. He needed LinkedIn content.

We hopped on a call. He seemed like a nice guy. He wore one of those red-checkered farmer shirts and resided in Tennessee.

His Southern charm hypnotized me. If he were the opposite gender, we would’ve made love on a haystack. Like with all customer relationships, it started out well.

He made the first payment with no issues. He sent me his brief. I did a discovery call, and he told me an interesting life story.

Two weeks in, things started to get scary.

He began sending random emails late at night. He sent me conspiracy theory links and Alex Jones rah-rah talks. I didn’t understand what this had to do with the LinkedIn ghostwriting but I played along.

We agreed to five LinkedIn posts a week. But soon he started asking me to write his newsletter. Then he wanted me to rewrite his website copy. Then he needed help writing sales emails for his product launch.

He wanted me to do everything… all for a few hundred dollars a week.

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Tim Denning
ILLUMINATION-Curated

Aussie Blogger with 1B+ views that made me 7-figures — Get my free email course: https://timdenning.com/1k-mb