6 Habits of Highly Effective Content Creators That Makes Their Work Stand-Out

No matter what type of creator you are — this list will propel your content creation to a different level

Nishi Kashyap
ILLUMINATION
Published in
6 min readApr 29, 2021

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Photo by Dragos Gontariu on Unsplash

Living in the world of the Internet where the world starts with posting cute Instagram selfies, making Tiktoks, watching Youtube, and end with tweets— there has been a high trend of content creation which made almost every other person out there pursue the content creation field.

But focusing solely on writing good content isn’t enough to become a successful creator especially when there are millions of creators out there who are also creating the content within the same field.

“Content is king, but marketing is queen, and runs the household.” — Gary Vaynerchuk

When we talk about making content successful, content and marketing go hand-in-hand and successful creators know this concept and work accordingly.

As Andy Crestodin has said, “It’s not the best content that wins. It’s the best promoted content that wins.”

But now you may wonder, what do these successful content creators really do? How are they able to make their content viral?

Well, it all really starts from the start i.e. what you do before creating the content. Most content creators develop and follow certain key behaviors that have allowed them to master their field of content creation.

#1 They Understand Their Audience

It’s what they say — before you put an effort to create the content, you’ve got to understand your audience first.

Great content creation is about serving an audience. And highly successful creators thrive on this — they know their industry’s audience and ensure their content reflects their wants.

A top B2B copywriter, Aaron Orendorff notes that:

“Every piece of content you create has to do two things:

(1) rescue your audience from their own personal hell and (2) deliver them onto their…

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Nishi Kashyap
ILLUMINATION

Thinking out LOUD about programming, tech, business, life and more!