ILLUMINATION
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9 FreeWays To Promote Your Business

“It’s not what you sell that matters as much as how you sell it!” — Brian Halligan

9 FREE Ways To Promote Your Business
Photo by Headway on Unsplash

Every business owner wants free ways to promote Business. So you can not spend much money on paid advertising and make more profit.

Promoting your business is the most essential for every business to do. But what are the freeways to promote your Business?

In this article, we see free ways to promote your business. Take your business to the next level without spending thousands of dollars on advertising.

Before I start, I want to tell you that there are some ways which I tell you in this article that are already common for people. But the problem is they know it, but they don’t use it.

But I want you to just don’t read and learn And go away. Instead, practice what you will learn in this article, So you can grow your business. If you don’t take any action, your knowledge isn’t worth it.

Promoting your business is the single most crucial thing to do. If you don’t know how to promote your business.

Then it is better that you don’t start your business until you learn how to promote your business.

But most people don’t have a budget to spend thousands of dollars on advertising, so they want to find free ways to promote their business and, the good news is there are free ways to promote your business without spending money on paid advertising.

Most people don’t focus on freeways to promote their business because they think advertising is the only way to get traffic. So they only focus on that.

But if you look today, there are many ways you can promote your business for free and, it will help you get new customers without spending your money. Isn’t that profitable for your business?

Let’s learn some of the freeways you can promote your business. So you can grow your business and make more profits.

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1. Build a Website

FREE Ways To Promote Your Business
By Le Buzz on Unsplash

Now it takes you some money but not that much. But this gives you more traffic than any paid advertising couldn’t give you.

Building your site is essential for every business whether you have a small business or corporate business.

There are many ways you can easily build your site with WordPress, Wix, etc. There are many benefits for building your site which make a positive impact on your business.

Benefits of having a site:

  • You can collect customers’ data and, it makes it easier for you to make good decisions for what your audience needs.
  • You can build your brand on a global level and make international customers.
  • It can also help your audience buy your product through the site from home and, it makes it easier for them to buy your product which increases your sales.
  • If you don’t have a website for business, Build that first. So you can take your business internationally and make it easier for your customers to find you.

2. Learn and Practice SEO on your site to get organic traffic

FREE Ways To Promote Your Business
By Merakist on Unsplash

Seo means search engine optimization, which gives organic traffic to your site through search engines like google. Seo is the best free way to promote your business.

Seo is a long-term process and, it’s not like you can get results overnight by doing SEO. It takes several months to get more traffic, but it’s worth it.

Seo is the process of optimizing a site according to search ranking factors. Which can give you a higher ranking in the search engine.

It will help you whenever someone searches for some keyword that already targets it, and your site appears on the first page. Then, they are more likely to go on your site rather than going to page 10.

But it’s not that easy, but it can give you lots of benefits if you learn and practice SEO.

Most people only create websites and, they think traffic will come to them without making any effort.

But it is not like that if you want organic traffic through a search engine. Then you have to learn and practice SEO.

I know it takes time But learning this skill will give you tremendous benefit in this online world and promote your business for free.

Which gives thousands of traffic through SEO without spending money on advertising. Isn’t that great?

3. Create the content on your site

FREE Ways To Promote Your Business
By Malte Helmhold on Unsplash

It could be your blog, free ebook, or anything which helps your customers in their life. If you create content and optimize it for SEO and if you do this consistently. You have no idea how much traffic it can give you.

Your content also helps your audience to build trust and engagement with your brand.

Because you provide value to them before they buy anything from you and, the audience is more likely to buy from you because you build trust with them rather than your competition, who only advertise and put their product into the eyes of an audience.

It is an effective way to promote your business and get more loyal customers for your business.

4. Build an email list

FREE Ways To Promote Your Business
By Solen Feyissa on Unsplash

Most people think email marketing is not that effective today. But still, people are making thousands of dollars in sales through email marketing, and more importantly, this is a free way to promote your business by building your email list.

Let’s say you advertise on social media about free ebooks and if your audience wants that free ebook. They only have to give their name and email address.

So if you advertise your free ebook, If most people download it, you can get thousands of emails.

Then you don’t need to do paid advertising to reach that audience again. You can target them through email marketing.

Because you already collected their emails and it is the best Freeway to promote your business.

Promoting your business with email marketing is still effective and, it will be in the future as well.

Build an email list By giving your audience a free ebook, free courses, or anything which way you can collect their email.

5. Write guest posts

A guest post is something that you write for other sites and, they will give you anything( link to your site, money, etc,) in return. It is the best free way to promote your business on other sites.

You can send emails to those who are related to your industry and ask them if you could write a guest post, In return, they will promote your business into their site and, you promote their business into your site.

It could be a win-win situation for both businesses. If both Businesses are not selling the same products.

But most sites promote other businesses by taking money. Know what works best for you and, not all websites want money to promote businesses.

Some will allow you to write a guest post and, they will promote your business on their site, Which gives you thousands of new audiences through their site. It is a great way to promote your business.

6. Get your business cards into the hand of anyone who can help

FREE Ways To Promote Your Business
By Manny Becerra on Unsplash

If you are going into a seminar or an event, if you meet some people who you think can help get you a customer or they can become your customer.

So it is crucial to give them your business card or tell them about your business.

So when that people have a problem that your product can solve, They will contact you directly. It is also a great way to promote your business.

Look for those around you who can help you build your successful business and give them your business card.

It seems very simple, but if you do this for 1 or 2 years in every event or seminar anywhere you go, Meet new people and give them your business card.

It helps your business reach a new audience who doesn’t know about your business and has a problem that your product can solve.

7. Create YouTube Videos

FREE Ways To Promote Your Business
By Szabo Viktor on Unsplash

Youtube has around 2 billion users, so it means your audience probably uses youtube for video content. Not every person likes to read articles or books.

Most people like to listen and watch videos, and that is why it is important to build video content that can solve your customer’s problem that will build trust and loyalty in your Business.

Video content is crucial to promote your business through youtube, which has around 2 billion users.

You cannot just create video content and get millions of views. First, you have to learn video SEO and optimize your video. Which will give you a high ranking and more audience.

8. Connect and contribute on LinkedIn

Build connections and join different groups related to your industry on LinkedIn.it is a great tool for both b2c and B2B. Linkedin is a great way to promote your business for free.

If you use it correctly, you can get a lot of customers from there. Learn more about LinkedIn from youtube and how you can do marketing in LinkedIn if you want customers through LinkedIn.

9. Create your Google my Business Profile

If you have a physical shop where you sell your product, If you don’t create a google my business account, You are making a big mistake.

You have to create a google my business account, so whenever people want to find some product, which you sell and they are in your area.

So whenever they search it in google, your store location will appear. It is an effective way to promote your business.

Conclusion

There are many ways you can promote your business, But some most effective that give you great results are listed there.

Sure there are more ways as well, which I have not included in this article. You have to find what best works for you and keep working on it.

Remember, you don’t have to put your money to promote your business.

But instead, you have to put your time and hard work to promote your business and achieve great results.

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Originally published at https://vocal.media.

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