And How Do You Choose Your Glass of Wine?

Enthusiasts look to the brand, the origin, and the territory in which it is produced

Photo by Justin Aikin on Unsplash

When faced with the purchase of a wine, a label, or a bottle, the consumer can take different paths.

However, a good number of enthusiasts choose based on the Denominations, the brands, the territory of origin, and also on the aesthetics of the packaging.

This information is contained in the research of Nomisma Wine Monitor by Federvini.

It was presented on the occasion of the General Assembly of the Italian Federation of Industrial Producers, Exporters and Importers of Wines, Sparkling Wines, Aperitifs, Distillates, Liquors, Syrups, Vinegars and Similars, held in Rome.

I analyzed the most interesting data from the survey in this article for I Grandi Vini.

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