As a 6-Figure Newsletter Writer, I Can Help You Get More Subscribers Using 5 Rules
The first rule can change your writing forever
Published in
4 min readDec 9, 2024
You don’t give a sh*t that I make 6-figures a year from my newsletter.
In fact, it probably annoys you. What’s smarter is to learn from people a few steps ahead of you using an open mind. That’s the opportunity for you.
The most important newsletter rule people miss is this…
1. Master short-form writing
A new idea I’ve tried to pioneer is that most writers burden readers with a high cognitive load.
How?
- Cryptic headlines that try to sound smart or that use metaphors
- No persuasive reasons why someone should read their essay/newsletter
- Taking strangers straight to long-form essays
It gets worse. Many old school writers want to take a stranger on the street and send them to their newly published book on Amazon. All the reader has to do is give up $15–20 and 15–20 hours of their life.
None of this works anymore because the internet and all its information have burdened us with a high cognitive load.
