Before You Hit Follow, Clap

It can tell writers a lot!

Kristina Etter
ILLUMINATION
Published in
3 min readJul 11, 2024

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Claps tell us more than just numbers and data. (Image Created by Author in Canva Pro)

I have seen tremendous growth in my Medium account over the last two months. Frankly, I’ve been amazed.

Thank you to all you wonderful souls who’ve let me know you value what I have to say enough to click follow.

I’ve been a full-time freelance writer for seven years, and I’ve seen the biggest growth in my personal writing just in the last three months. June was my highest-paying month ever on Medium. While it still won’t sustain me as a sole source of income, my payouts are finally starting to be big enough to make a difference.

The key to growth as a content writer is adaptability. You have to evaluate the stats and determine what works. Wash, rinse, repeat.

Thanks to the internet, we have all sorts of ways to look at the data. Every single platform gives us some kind of feedback about what our audience enjoys.

Websites have Google Console. On Facebook, we have likes, shares, and engagements. On Medium, we have claps, comments, and follows.

Likes, Follows, and Claps are Currency to a Content Creator. (Image Created by Author in Canva Pro)

Follows are Great, But…

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Kristina Etter
ILLUMINATION

Co-Founder and Publisher @ CannabisTech.com | Freelance Creator @ Kristina-Etter.com | Soon-to-Be *Traveling* Content Creator | Corporate America Refugee