Book Recommendation: A Must-Read for All Beginner (and Professional) Copywriters
Confessions of an Advertising Man: A timeless guide for today’s marketers.
If you want your ads to be successful, read this book. The book offers copywriting and advertising tips that are still applicable today.
If you’re a copywriter or are interested in copywriting, you must’ve already heard about this book.
Confessions of an Advertising Man by David Ogilvy
A timeless classic that provides advice on how to advertise successfully. If you are a beginner copywriter, this book is perfect for you.
I read the book last year, and it gave me some fantastic ideas for my ad copies and content strategies.
I have the habit of underlining my favorite quotes and scribbling little notes in the margins of books. I know most of you are going to hate me for desecrating books 🙈. And my Ogilvy book is filled with notes, questions, and things I learned myself. Whenever I hit a glitch, I refer to this book.
This book will teach you how to write good ad copy, build content strategies, public relations strategies, and more. It’s incredible how David Ogilvy’s tips are still relevant to today’s advertising world.
My favorite takeaway from the book is: However hungry you may be, you should have the self-restraint to turn away morbid accounts.
What’s your favorite?
