Finland
Comparative Analysis: Lidl v/s K-CityMarket-Which One Is Best?
A Comprehensive View of Finland’s Largest Supermarket Chains.
Finland’s top major supermarket chain stores, Lidl(a german international supermarket discount chain) and K-citymarket (a purely Finnish chain)may seem on the outside as ordinary grocery stores but the truth is, there is a vast difference between both of these giants in terms of both quality of service and product. The competition is massive among the two, but a closer look at them will give the customer a whole new perspective.
We will soon discover together that success takes much more than setting up and maintaining a supermarket giant, yet it purely boils down to quality customer experience.
A Glimpse on Finnish Innovation
Finland is known as the land of a thousand lakes, renowned for its breathtaking nature, top-notch education, and innovative business ideas such as Nokia and Angry Birds. According to a recent statistic by Bloomberg Innovation Index, Finland currently ranks the 7th most innovative country in the world. Finland is a small country with a population is 5.518 million.
Let's have a look at the major aspects that make up the chain in order to break this up and understand it easier.