Games on LinkedIn? Yes, You Read That Right!

Social media giant adds puzzles to boost engagement

Muhammad Ahtisham
ILLUMINATION

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Photo by Souvik Banerjee on Unsplash

Although LinkedIn is well-known for job searching and professional networking, it appears that they are copying daily social media sites by introducing games!

This unexpected action follows the enormous rise in popularity of easy online puzzles such as Wordle.

By providing these additional games, LinkedIn intends to increase user engagement and entice users to return for more.

In a more laid-back context, this may be an excellent opportunity for users to meet with friends or possible employers and take a break from the routine of their job search.

The first games will be puzzle-based, with titles like “Queen,” “Inference,” and “Crossclimb.”

A LinkedIn spokesperson confirmed the news, but there’s no official launch date yet.

They say the games are meant to be fun and spark conversations among users.

This move might seem strange at first, but it makes sense when you consider that LinkedIn is owned by Microsoft.

Microsoft is a huge player in the gaming world, with popular offerings like Xbox and their recent acquisition of Activision Blizzard.

It seems like LinkedIn is following a trend set by other social media platforms and incorporating gaming as a way to keep users engaged.

While LinkedIn’s recent focus has been on professional development and creating content, adding games shows that they’re willing to adapt and try new things to keep users happy and coming back for more.

This could potentially lead to a more well-rounded and engaging experience for users of all interests.

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Muhammad Ahtisham
ILLUMINATION

Content writer for SMBs • Ghostwriter for X and LinkedIn • Top Content Strategy Voice on LinkedIn • Inbox or schedule consultation for services! 📨