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How Facebook Helped Me Gain Over 20 New Substack Subscribers

Sara Burdick
ILLUMINATION
Published in
4 min readJul 23, 2024
Image created by Sara B in Canva. Can you tell I am not a design expert??

You might think only one paid, but it is a big win. Try to get someone to pay for a newsletter that is already free. If you are a writer, having someone pay for your words is the best feeling in the world.

So, how did Facebook help me have a win?

Facebook, oh, how I love to hate you, but after last, I can’t deny your power. As of 2023, Facebook still has over 3 billion users.

Let that number sink in.

I will use my story to demonstrate what I am talking about. I am not a social media expert; I do not enjoy using social media.

I typically use it to spy on what people are doing or occasionally scroll through my feed. I use Instagram to connect with people via messaging and Facebook to promote my newsletter and videos (sometimes).

Sometimes, I reconnect with old friends and family. That is the extent of it.

I thought I had deactivated both Instagram and Facebook for the past six months, but I had not. I simply logged out and did not log back in until last week.

I thought maybe I should start promoting the Spanish school I work at, in backpacking groups since the power of Facebook groups is unreal.

People still search for advice from others, and sometimes, if your Google blog is out there, it is on page 10, and you will never be found.

So why not pop in and see if anyone is searching for what you have to offer?

That is what I did last week.

While in the Colombia Ex-Pat group, I noticed people asking questions about moving to Colombia.

Moving abroad and relocating is always a hot topic.

That is why I have dedicated my newsletter on Substack solely to this exact topic. I am not an expert, but I will share what I know.

Since rules and regulations change constantly in Colombia, my information is up to date since I am in the process of moving now.

I shared my newsletter under the post of those…

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ILLUMINATION
ILLUMINATION

Published in ILLUMINATION

We curate and disseminate outstanding articles from diverse domains and disciplines to create fusion and synergy. Subscribe to our content marketing strategy newsletter: https://drmehmetyildiz.substack.com/

Sara Burdick
Sara Burdick

Written by Sara Burdick

I quit the rat race after working as a nurse for 16 years. Travel and Storyteller. I live in Colombia. https://substack.com/@saraburdick

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