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How I’m Reinventing My Medium Game in 2025 (And How You Can Too)

Grant Lawson
ILLUMINATION
Published in
5 min readDec 31, 2024
Photo by Andrew Neel on Unsplash

Medium is changing. That’s not speculation — it’s a fact. As we gear up for 2025, the platform that once seemed like a writer’s paradise is evolving. Algorithms shift, audiences mature, and trends fade as quickly as they rise. Yet, amidst all the flux, one thing remains constant: the need to adapt. For me, 2025 is about doing things differently. This isn’t just a resolution; it’s a strategy.

In this article, I’m going to break down exactly how I plan to revamp my Medium writing game in 2025 and, more importantly, what you can do to make your presence on the platform stronger, smarter, and more impactful. Spoiler alert: it involves leaving behind outdated advice, embracing analytics, and leaning into storytelling like never before.

Why 2025 Is the Perfect Year for a Medium Makeover

Medium isn’t the same platform it was five years ago. Once a haven for long-form content and personal essays, it’s now a competitive landscape where niches dominate and readers demand value immediately. Here’s why 2025 is pivotal:

  1. Algorithm Overhauls: Medium’s recommendation system increasingly prioritizes engagement over sheer volume. Your articles need to hook readers early and keep them engaged.
  2. Content Saturation: Every…

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ILLUMINATION
ILLUMINATION

Published in ILLUMINATION

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Grant Lawson
Grant Lawson

Written by Grant Lawson

Seasoned professional with experience across finance, tech, and media. Writer on politics, business growth, and Medium strategies.

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