How to Find Your Why

Kristen Abram
ILLUMINATION
Published in
5 min readSep 27, 2020

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Image courtesy of Jon Tyson of Unsplash

If you have read any personal development material before now, chances are you’ve probably heard about finding your “Big Why” and how important it is when it comes to your success. We all have deeper reasons for wanting to achieve success than what appears on the surface. When it comes to working towards goals, you will always find them easier to achieve when you know your heart-centered reason behind wanting them.

Not only will knowing ‘your why’ make goal achievement easier, but there have been instances in working with my clients where they learn something that will save them a LOT of time in the long-run and is more profound. They discover they don’t really want to achieve that goal, that it isn’t as important to them as they initially thought. Usually, this is a case of their goal being influenced by external factors that they hadn’t previously realized.

Once you know ‘your why’, you will find that your goals evolve from a want-to to a must-have. It will no longer be about “I want…” but will become “I need…”. ‘your why’ will light you up, and failure becomes much less appealing than ever before.

I can’t even begin to tell you how many goals I set throughout my life that I failed to achieve because I missed this step, causing me to stay stuck where I was. The same holds true for most of us. It doesn’t matter what area of life we are striving to…

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Kristen Abram
ILLUMINATION

Loving mom and wife, living the homestead dream. Bought land, preparing to build a farm from scratch.