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ILLUMINATION

We curate & disseminate outstanding stories from diverse domains to create synergy. Inquiries: https://digitalmehmet.com/ Subscribe to our content marketing strategy: https://drmehmetyildiz.substack.com/

Member-only story

Why I Wrote the “Smart Email Marketing & Content Integration” Book

11 min readFeb 9, 2025

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Image source — non-members can read this story on my blog site or Substack newsletter

ISBN: 9798227324375 or ISBN: 979–8309757060

Context of the Book

As mentioned by the American Marketing Association (AMA), email marketing is one of the most cost-effective digital marketing strategies, delivering an average ROI (Return on Investment) of $36 for every $1 spent.

The estimated ROI for email marketing is between 3.600% and 4.300%, but my personal ROI was 6,500% as I followed best practices by learning experimentally.

Unlike the empty noise on social media, email marketing is not dead — it is more alive than ever, outpacing flashy yet fleeting platforms like Instagram, TikTok, X, or Facebook. While social feeds drown in distractions, email delivers real connections and lasting impact.

Social media is a noisy playground, not a serious business tool. Algorithms shift, trends fade, and visibility is never guaranteed. But email is direct, personal, reliable, and built for business.

That is why I wrote this book in 2025: to help and inspire creators and entrepreneurs to leverage the power of email, the one tool that truly puts them in control of their audience…

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ILLUMINATION
ILLUMINATION

Published in ILLUMINATION

We curate & disseminate outstanding stories from diverse domains to create synergy. Inquiries: https://digitalmehmet.com/ Subscribe to our content marketing strategy: https://drmehmetyildiz.substack.com/

Dr Mehmet Yildiz
Dr Mehmet Yildiz

Written by Dr Mehmet Yildiz

Scientist, Technologist, Inventor, focusing on HEALTH and JOY. Founder of ILLUMINATION, curating key messages for society. Connection: https://digitalmehmet.com