FREELANCING
One Key Strategy to Secure More Clients
An easy, actionable strategy to fill in those schedule gaps and secure your next ‘big fish’ client!
As a busy freelance writer and editor, I’m often asked how I keep a full schedule of clients…when these days freelancing is so hard! When AI is sweeping away writing jobs right and left!
Well, I asked my clients why they keep hiring me.
Here’s what they didn’t tell me:
❎ My impressive verbal gymnastics? Nope.
❎ My ability to slay copy in a single clever move…uh, nope.
❎ My perfectly polished final projects…um, no.
I got a lot of “you’re a good writer…but”s.
Turns out, what sets you apart from the AI bots and the newbies is not the work you do, but how you answer your client’s pain points…reliably.
Why Do Clients Hire One Writer or Editor Over Another?
I asked my clients — What is it that makes you keep hiring me? And they told me. Every single one of them told me the same thing — You’re a good writer, yes, but you’ve got your shit together.
