PERMA — A Science-Backed Formula for Happiness

David Kingsbury
ILLUMINATION
Published in
4 min readNov 2, 2020

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Woman on a swing at sunset
Photo by Noah Silliman on Unsplash

Happiness is a universal human goal. And, while most of us are cheerful some — if not most — of the time, our happiness is not something we necessarily feel in control of. Sure, we may know some shortcuts, like eating ice-cream and watching Netflix, but that type of happiness is shallow and shortlived. It’s fun for a while, but we know it’s not the secret to long-lasting satisfaction and contentment.

It seems weird that many of us don’t have a clear idea of how to achieve something as important as long-term happiness.

Society likes to sell us on the dream that material possessions and fancy goods can bring us happiness. They may work in the short-term, but once the novelty wears off, you get bored with your latest gadget or pair of sneakers. Then you need to buy something new to maintain the high, like a junkie chasing their next hit. That’s not healthy or sustainable.

Happiness may seem readily available and easy to obtain short-term. But deep, lasting satisfaction — the kind that makes you feel content and at peace with the world — can be elusive.

Because here’s the thing. Finding happiness is counter-intuitive. It can’t be bought or owned. It is not something tangible you can hold on to. You discover it indirectly by doing things for which happiness is not the primary goal. That’s…

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David Kingsbury
ILLUMINATION

Ex-coach turned Copywriter | Words in Start It Up, Mind Cafe, The Ascent, P.S. I Love You + more | Want me to write your emails or web content? DM me here/on X