Member-only story
Please Don't Make the Same Mistake I Did
Why you should build your email list — and tips to building it faster in 2024
Have you ever heard the phrase “the money is on the list”? As someone who has just recently started building my email list, I can attest to the truth of this statement. And if there’s one mistake I wish I hadn’t made when starting as a writer, it would be not building my email list earlier.
If you have read my previous posts about growing my Twitter account to over 50k, you would know I have grown quite an audience on Twitter, but I didn’t fully leverage it.
When I started my social media journey, I was focused on vanity metrics — likes, followers, and retweets. It was rather exhilarating because I’d see tons of likes, retweets, and followers after minutes of writing a Twitter thread and hitting publish.
I created a Telegram channel and shared insights as often as I could. But I should have included one rather important step. I wasn’t growing an email list.
And I noticed that promoting my offers on Twitter messed with the algorithm. I would get fewer engagements in such posts. It was somewhat frustrating as I had become so accustomed to these massive engagements that it was depressing when I couldn’t get big numbers in my posts.