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Pulling the Curtain: Everything I Did, Learned, and Regretted in 2024
What Worked, What Didn’t, and What We’re Changing
I’m hosting a LIVE Masterclass to help you grow your audience & income through your writing this year.
As we’re getting closer to the end of the year, I figured it’s time to pull the curtain and give a transparent review of what 2024 looked like for us at Write • Build • Scale.
I’m writing this piece for two reasons:
- I like to lead with transparency, and many of our clients and readers want to better understand the behind-the-scenes of our business so they can build their own by following our best practices. And that’s exactly what we share week after week during our coaching sessions at Write • Build • Scale.
- The second reason is more selfish: Reflecting on your wins, losses, and learnings helps you better navigate the future.
I started my first business in 2018.
Two years later, my partner Philip Hofmacher quit his job, and we went all-in to build our own thing.