KEYWORD STUFFING IS HAZARDOUS TO SEO
SEO: Keywords, Synonyms, & Theme Words
Did you know there is a correlation between keywords, synonyms, and theme words that makes “keyword stuffing” obsolete and hazardous to your search engine optimization (SEO) PageRank on Google and other search engine indexes?
Most writers are familiar with the benefit of keywords, keyword phrases, and long-tail keywords for SEO. However, many are not even knowledgeable about the importance of synonyms. Yet, the Hummingbird algorithm was written and applied to Google’s PageRank strategy nearly seven years ago, in September 2013.
Hummingbird was designed to give searchers accurate answers about the places, people, and the things related to their search without relying on the overuse of keywords.
Yet, even vaguer and less known is the application of theme words within your writing so that Google bots know what your site is about without the overuse of filler keywords and phrases.
What Are Theme Words
“Theme” phrases are two, three, and four-word phrases related to your topic. Of course, some theme words and phrases can fit more than…
