List Building | Audience Building | Online Business
Stop List Building!
Stop looting your list & start growing a community to serve…
This is a slightly edited version of the transcript of a LiveCast. It’s focus is to stop looting your list, and instead build a community of people to serve who will buy from you.
Now, I’m going to give you two different ways of approaching list building.
One of them is a tactic and one of them is a principle.
Now we started off with talking about looting your list or serving your community, right?
So with your list, I have actually had people say this to me, folks.
You know the ones that give you a brand new offer every day and this is the latest and greatest and you got to have it, and then the next day, it’s the latest and greatest and you got to have it. And the day after that, it’s the latest and greatest and you got to have it.
What you eventually begin to wonder is,
“Well, if today is the latest and greatest, but they said yesterday was the latest and greatest, which one is the latest and greatest? Maybe I’m being lied to here.”
