The Dumbest Influencer: Gianluca Vacchi Turn Out To Be an Admiring Human Being

Gaby Spadaro
ILLUMINATION
Published in
3 min readAug 20, 2022

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Photo on Pexels by Victoria Emerson

Gianluca Vacchi is unapologetic.

The other day I watched a documentary about his life. I’m sure you have seen him on your Instagram feed. He loves to make music and dance videos.

He is 55 but acts as if he was 20.

Many people hate him. They think he looks ridiculous or doesn’t do anything meaningful with his life. Plus, he makes people even angrier because he’s rich, and people think his wealth comes from doing dumb videos on Instagram, but that’s farther from the truth.

I also thought he was a dumb influencer, but the documentary changed my assumptions about him.

Here’s why my perspective changed:

Although many think his main income stream comes from social media, it doesn’t. Instead, he’s a businessman with a refined eye for businesses that could potentially become booming.

How did Gianluca Vacchi became rich?

Gianluca Vacchi was already born into a wealthy family. But he tripled his family wealth. So he wasn’t an entitlement rich guy and an unconscious person with money; it was the contrary. He had already been given seeds but knew how to grow the flower.

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Gaby Spadaro
ILLUMINATION

I like to go deep into my thoughts and reflect on this giant puzzle we call life and write about it