The Eternal Curse of Never Being Satisfied

Reflections on hustle culture in our modern society

Aliou Sidibé
ILLUMINATION

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Photo by carolyn christine on Unsplash

I was catching up on the phone with a friend the other day. He lives in San Francisco and has everything one could ask for: a nice job in tech, a six-figure salary, and he’s well on track to be promoted.

He followed the Hustle Culture script to the letter — early morning routines, networking coffee chats, daily motivation podcasts.

He did everything that was asked of him.

And yet, he feels like something is off.

The promises of a high-paying tech job are failing to live up to the expectations.

He feels like his life is currently in a limbo state. His days are filled with existential dread and a feeling of emptiness. He constantly questions whether all of this stuff has a meaning.

He wants a change. He wants to find something that can help him feel more.

Hamster Wheel Syndrome

My friend’s situation is not unique. He is feeling something that everyone in our generation has felt or will feel at some point.

The slog. The feeling of emptiness. The existential crisis.

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