Photo by Nathan Jennings on Unsplash
Photo by Nathan Jennings on Unsplash

The PDP of your future is all about asking the right questions.

Spoiler alert: PDP Is Not a Product Development Plan.

Ahmadou DIALLO ✪
Published in
4 min readOct 22, 2023

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“I can’t change the direction of the wind, but I can adjust my sails to always reach my destination.”

Jimmy Dean

Building an aircraft is complex. You need millions of pieces to fit together in a particular order. You have to coordinate sourcing those items all around the world. Thousands of people need to work together to make it happen.

There is a reason why even Elon Musk said airplanes are too much for him. We are talking about the guy who revolutionized cars and space travel with Tesla and SpaceX.

To deal with that complexity, aircraft manufacturers have what is called a PDP or Product Development plan.

See it as the master plan of creating an aircraft from the paper to the sky. Today, it takes around 8 to 10 years for Airbus and Boeing to define, market, design, produce, and deliver a new aircraft.

Yes, many competitors build prototypes and fail to get into the game. The graveyard has many MVPs (Minimum Viable Products) and PoCs (Proof of Concepts).

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Ahmadou DIALLO ✪

🏆 Top Medium Writer in Ideas. I am a professional storyteller who can help you share your stories. Find out more here: https://www.madception.com